Danone – Mayo

Africa Expansion/Danone
Mayo

Client Challenge: Africa Expansion/Danone is a global food company holding top positions in healthy food through its four businesses Fresh Dairy Products, Early Life Nutrition, Waters, and Medical Nutrition. The company approached Suketchi to assist with branding and to bring one of their products Mayo to life by designing elements for point of sale.

Our Solution: To illustrate how tasty Mayo is, we developed a character that is enjoying the yoghurt snack with the emphasis on her licking the spoon.

• Illustration
• POS Design

Dave’s approach

I created a character that is synonymous with the target market. She’s cool and hip and enjoying the product